General
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February 27, 2018
I sat down with Columbus mom blogger Julie Miller to uncover what type of library programs attract parents, discuss social media tips, and learn how to promote to bloggers. Julie is a Wooster, Ohio native, who started her career in the library world, working summers at the Wayne County Library while in college. Julie started her blog What Should We Do Today? after becoming a full-time stay at home mom, and has been featured on NBC News 4, Columbus Moms Blog, and CAP4KIDS. ...
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February 26, 2018
Many webcasts are at 3:00PM when I’m teaching. What can I do so that I don’t miss them...
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February 23, 2018
With the 2018 ALA Youth Media Awards announcements in the rearview mirror, it’s time to think about how to promote the books that just won. Maybe your collection includes past winners that you can highlight alongside them. Perhaps you have your own list of “books that were robbed;” I know that I have a few favorites that didn’t make the final cut. And when’s the last time someone checked out The Story of Mankind (Newbery winner, 1922) anyway? Sometimes marketing a book takes more than adding a shiny sticker. Here are five ways to get you started...
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February 02, 2017
The Youth Media Awards for 2017 have been announced. Your favorites won. Your favorites lost. There were surprises. Is there anything out there to help sell the books to the winners? And if I already have the books, how can I get those shiny stickers to add to their marketing charisma? What about programming should that be part of what I do with these winners...
